Samuel Hertz

Samuel currently serves as the Head of APAC Business at EBC Financial Group, where he leads the Group’s strategic planning and business expansion across the Asia-Pacific region. With more than a decade of hands-on and managerial experience in the financial industry, he has developed outstanding leadership that supports EBC’s growth across more than 100 markets worldwide. By pairing global market insights with an in-depth understanding of local dynamics, he consistently drives a distinctive competitive edge in business development. Samuel places significant emphasis on localization and client-centric thinking, continually introducing innovative products and services tailored to each market. His efforts have been instrumental in strengthening EBC’s core competitiveness with a more forward-looking, inclusive, and strategically aligned global growth vision.